Top reasons why your business NEEDS a website
1. ONLINE WEBSITE WILL INCREASE BUSINESS CREDIBILITY
More and more people are searching online for things they want, for solutions to their problems, to compare prices, or just to get some information about a store, restaurant or business before they purchase from them. If you don’t have a website, potential customers will go to your competitors who do, especially if you are a home-based business without a bricks-and-mortar address.
2. IT SAVES YOU MONEY IN THE LONG TERM
As a small business owner, especially one that is just starting out, you’re probably thinking you can’t afford a professional website. But you really can’t afford NOT to. Although the cost of designing a website varies depending on your needs and your skill level, once it’s up and running, a professional website is worth the initial investment, especially if built using WordPress, which enables you to add and change your own content regularly, saving you money in updates.
3. CUSTOMERS CAN BE KEPT INFORMED
In its most basic form, think of a website as being an online brochure or catalogue that can be updated at any time. It is much easier and quicker to update information about your products and services on your website than it is in a print brochure or catalogue.
4. A WEBSITE IS ALWAYS ACCESSIBLE
Unlike you bricks-and-mortar location, which is only open a few hours a day, a website is open 24 hours a day, 365 days a year. You can provide both regular and prospective customers the convenience of reviewing your products and services when your store or office is closed.
5. A WEBSITE ENABLES YOU TO TARGET A WIDER AUDIENCE
Websites are accessible from anywhere in the world provided there is an internet connection. Since more and more people have access to the internet, even in remote locations, you can target a much wider audience if your business has a website.
- #1 – Domain Name.
- #2 – Website Hosting.
#1 Get a Domain Name
A domain name is often the first thing you need when starting a website. It is your digital address that people will use to get connected to your website.Some popular domain name providers are GoDaddy and NameCheap. You can easily check if the name you want is available and how much it will cost, which is usually around $10 – $20 per year.
#2 Get Website Hosting
A host is the storage unit where your website content lives online.
Whenever someone enters your domain name in a web browser, the browser will fetch your website content from your website host.